Please read the following policy, which sets out the principles governing the use by S2 Advertising Law PLLC (the "Firm," "we" or "us") of personal information that we may obtain about you, to understand how the Firm collects, uses, and otherwise processes your personal information as well as the rights that you have regarding our processing of that information (the “Privacy Statement”). In this Privacy Statement, “personal information” means information that (either in isolation or in combination with other information held by the Firm) enables you to be identified or recognized. 

If you have any comments or questions in connection with this Privacy Statement, or for further information on our processing activities and your rights in relation to your personal information, please contact us via email at hello@lawofadvertising.com or by post to Data Protection, S2 Advertising Law PLLC, 10 Bedford Road, Port Washington, NY 11050.

Information Collection
We may collect the following categories of personal information from you in the course of business, including through your use of the website, when you contact or request information from us, when we provide services to you or receive services from you:

• Identification data, such as name, gender, title, job title, or address.

• Contact information, including your phone number(s), your email address and social media account or handle where appropriate.

• Financial data, such as bank account information and invoicing details.

• Event registration or mailing list data, preferences and interests, subscriptions, downloads, and username/passwords.

• Legal and regulatory compliance data as required for purposes such as anti-money laundering and market abuse regulations requirements, or as part of our client onboarding process, which may include passport or other identification data, date of birth, home address, and other due diligence data.

• Other service data, such as personal information relevant to the provision or receipt of services, in relation to any of your employees, customers or vendors, and client feedback.

• Cookie and device data, such as information about your visit to our website, IP address, device identifier, browser type and version, operating system and network, location and time zone setting.

We may supplement the information that you provide to us with information that we receive or obtain from other sources, such as from our staff or personnel, clients, professional advisers, and agents of S2 Advertising Law PLLC, third parties with whom we interact, and publicly-available sources.

Information Usage

We may use your personal information for the following purposes and, for each purpose, based on the following legal grounds:

• Provision of legal services – we use personal information that you voluntarily submit to us on the website or during the course of our engagement, regardless of the media used, such as identification data, contact details, and other service data that we may process in connection with the provision of services. The Firm's work for you may also involve providing such information to third parties, such as investigators and other professional advisers in order to represent your interests most effectively. This processing is necessary for us to perform our services for you.

• Administration of client and vendor relationships – we use identification data, contact details, financial data, and other service data, including for the processing of invoices, the updating of client records, and the management of our vendor relationships. This processing is necessary to perform our services for you.

• Addressing client inquiries/feedback – we use identification data, contact details, and other service data for this purpose. This process is necessary to perform our services for you. It may also be necessary for our legitimate interests to establish or maintain a relationship with you; it is also in your interest to receive a response from us when you contact us.

• Sending relevant marketing messages and inviting you to events/seminars – we use identification data, contact details, device data, and mailing list data to communicate with you by way of email alerts and mail to provide you with information about our events, seminars, or services that may be of interest to you. This processing is necessary for our legitimate interest to send you tailored marketing messages, client newsletters, and invitations to relevant events and seminars.

Information Sharing

We may share your personal information with the following categories of recipients:

• Professional advisers, partners, and agents of the Firm to provide you with local legal services, as required, and to administer our relationship with you;

• Vendors that will process your personal information on our behalf and under our written instructions to carry out their services during the course of our business, such as IT service providers, financial institutions, customer relationship management databases and other cloud-based solutions, and third party venues in which we may host events and seminars;

• Any law enforcement, regulatory, or government agency requesting personal information in connection with any inquiry, subpoena, court order, or other legal or regulatory procedures, with which we would need to comply. We may also share personal information to establish or protect the Firm's legal rights, property, or safety, or the rights, property, or safety of others, or to defend against legal claims.

Notification of Changes

We may occasionally update this Privacy Policy as our services and privacy practices change, or as required by applicable legal or regulatory requirements.  The last update date is posted below, and we encourage you to review this Privacy Policy periodically to be informed of how we use your personal information.

Last updated: January 2023